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Showing your Google, Yelp and Trustpilot reviews on your page

Written for a business owner, not a developer. Every click is spelled out. Nothing here needs you to write code.

Two ways for every site

Open your tag, then Manage, then Customer Reviews, and look for Show reviews you already have elsewhere. Each site has a card with two choices:

  • Just link my page. Your page shows a link to your page on that site, so visitors can go and read your reviews there. No key, no cost, about a minute.
  • Show my star rating. Your page shows your star rating and review count, linked to your listing. For Google you just sign in with Google. Yelp and Trustpilot need a key from that site.

Each choice also has a How do I button on the card that walks you through the same steps.

Read this first

PlatformStar rating on your pageCost
Google
Do this one
Yes, your star rating and review count, linked to your Google listing. Sign in with Google, about a minute.Free
Yelp
Costs money
Yes, your star rating and review count, linked to your Yelp pageYelp charges for this: a 30 day trial that Yelp says is for testing only, then 229 dollars a month on its cheapest plan. Just link my Yelp page is free.
TrustpilotYes, if your Trustpilot plan includes API accessDepends on your Trustpilot plan. Just link my Trustpilot page is free.

Part 1. Google, about a minute

  1. Sign in and open your tag, then Manage, then Customer Reviews.
  2. Under Show reviews you already have elsewhere, on the Google card, press Show my Google star rating.
  3. Press Continue with Google. A small Google window opens.
  4. Choose the Google account that manages your business on Google, the one you use for your Google Business Profile.
  5. Google asks you to let VTag.ID see, edit, create and delete your Google business listings. Press Continue.
  6. If your Google account manages more than one business, pick the one this page is for.

Done. Your star rating and review count appear on your page, linked to your Google listing, and refresh about once a day.

Why Google asks to "edit" your listing. It is the only permission Google offers for reading a business's own reviews, so it is the one Google shows. We only read your business name, rating and newest reviews. We never change anything on your Google listing, and we never reply to reviews.
  • Your business has to be live on Google Maps. A business Google is not showing on Maps yet has no public rating to show.
  • The business name on your page has to match your name on Google. Inc, LLC and the like do not matter. If it does not match, correct the name on your tag first.
  • One Google listing, one page. A listing can only be on one VTag.ID page at a time.
  • You can stop it any time. Press Disconnect on the Google card, or remove our access in your Google Account under Security. Removing the tag from your account, or deleting your account, removes it too.

Already connected with a Google API key? It keeps working, nothing to change. The key route is still on the Google card, under Use an API key instead, and its How do I get a Google key? button walks you through it.

Part 2. Yelp

Yelp charges for this. A Yelp developer key starts with a 30 day trial of 5,000 calls, and Yelp's own terms say the trial is for testing only, not for use on a live page. To keep your Yelp rating on your page after that, you need one of Yelp's paid data plans.
Yelp planWhat it costs
Base: star rating and review count229 dollars a month
Enhanced: adds up to 3 short review excerpts299 dollars a month
Premium: adds up to 7 excerpts643 dollars a month

Prices from Yelp's plans page. Your page shows the star rating and the review count, not the written reviews, so the Base plan is all you would need.

The free alternative. On the Yelp card in your Reviews panel, choose Just link my Yelp page and paste the link to your Yelp page. Visitors can go and read your reviews there, and it costs nothing. The How do I find my Yelp link? button on the card shows you where to copy it.

Your Yelp advertising package does not include this. Yelp sells two different things with similar names. An Enhanced Profile, the advertising product that removes competitor ads and adds a call to action, is bought through Yelp for Business and grants no API access at all. The data plans above are a separate product on Yelp's data side. If you already advertise with Yelp you still need a developer key and a data plan to show your rating, so do not buy an Enhanced Profile expecting your rating to appear.

How to get the key

  1. Go to yelp.com/developers/v3/manage_app and sign in with your Yelp account. It will offer the trial or a plan. The trial lets you try it out; keeping your rating on your page needs a paid plan, which you can choose on Yelp's plans page.
  2. Fill in the app form. Almost none of it matters, it is Yelp finding out who you are.
    • App Name, anything. "My business page" is fine.
    • Industry, pick the closest. It changes nothing.
    • Company, your business name.
    • Contact Email, must be a business email address. Yelp rejects personal and student accounts here.
    • Description, one sentence is enough. "Showing my own Yelp rating on my business website."
    • Tick the Terms of Use and Display Requirements boxes.
  3. Press Submit.
  4. Your API Key appears on that same page immediately. Copy the whole string.

Then open Manage, then Customer Reviews. On the Yelp card press Show my Yelp star rating, paste the key, type your business name and city, press Find my business and click your listing.

If your Yelp plan ever changes, we pick up whatever the new plan allows automatically the next day. Nothing needs reconnecting. If the trial ends without a plan, your page simply stops showing the Yelp rating, and the Yelp card in your Reviews panel says why.

Part 3. Let an AI walk you through the Yelp key

If you use ChatGPT, Claude, Gemini or something similar, copy the whole block below and paste it in. It will take you through one step at a time and answer your questions as you go.

I need a Yelp API key so my Yelp star rating shows on my business website.
I am a business owner, not a developer.

Walk me through https://www.yelp.com/developers/v3/manage_app ONE STEP AT A TIME,
stopping after each step until I say "done".

What I know already:
- New keys get a 30 day trial that Yelp says is for testing only. Keeping my
  rating on my website needs a paid Yelp data plan, from 229 dollars a month,
  and I want to see the plans before I choose one.
- I only need the star rating and review count, not the written reviews.
- A Yelp advertising package such as an Enhanced Profile does NOT give API access.
- The contact email has to be a business email, not a personal one.
- The API key appears on the same page right after I submit the form.

Tell me what to put in each field of the app form. Most of it does not matter, so
give me something sensible to type rather than making me decide.

Start with step 1.

Part 4. When something goes wrong

What you seeWhat it means, and what to do
"Your browser blocked the Google window"Allow pop-ups for vtag.id in your browser, then press Continue with Google again.
"No business on this Google account"You signed in with a different Google account from the one that manages your business. Press Continue with Google again and choose the right account.
"Your Google business is named ..., which does not match ..."Pick the business this page is for, or correct the business name on your tag first.
"Not showing on Google Maps yet"Google only has a public rating for a business that is live on Google Maps. Once yours is, connect it again.
"Your Google connection has expired or was removed"Our access was removed in your Google Account, or expired. Press Reconnect Google on the Google card.
"We could not find that business"With a key: the name does not match your listing closely enough. Copy it exactly as it appears on Google Maps or Yelp, including Inc, LLC or an ampersand, and add the city.
Connects fine, but shows 0 reviewsSigned in with Google: your business has no Google reviews yet. With a Google key: billing is not active on your Google Cloud project, or was only just switched on.
Stars and a count, but no written reviewsNormal. Your page shows your star rating and review count, linked to your listing, not the written reviews.
"That does not look like a Google link"The link you pasted is not a page on that site. Press the How do I find my link button on the card: open your business on that site, press Share, then Copy link, and paste that.
"Already connected to another VTag.ID page"A listing can only be attached to one page at a time. Disconnect it from the other one first, or contact support if that page is not yours.
It worked, then stoppedSigned in with Google: press Reconnect Google. With a Google key: usually a card declined on your Google Cloud billing. Yelp: a trial that ended without a paid plan. The card in your Reviews panel shows the reason.

Ratings refresh about once a day, so a new review on Google or Yelp takes up to 24 hours to show in your count.

Still stuck? Contact support with a screenshot of the screen you are on and we will tell you exactly what to press.

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